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TÜV®: registered brand
Everyone knows “TÜV”, both in Germany and worldwide. For many people, “TÜV” is rightly synonymous with neutrally tested quality and safety. If it is a matter of required quality of services and products, then one generally talks about the TÜV.
It is a little-know fact that the brand is used by different TÜV companies that are in competition with each other. Just like TÜV Rheinland®, the TÜV® brand is also registered. It may be used exclusively by TÜV companies. This ensures trademark protection in Germany, Europe and numerous other countries around the world. It is thus guaranteed that in the future, people will recognise tested quality from TÜV companies by the three trusted letters, and that they will associate TÜV Rheinland with distinct brand commitment: TÜV Rheinland®. Precisely. Right.
